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Thoughtful Clothing. No Compromise.
MuskOx was founded to bring the power of the outdoors to everyday life through quality-made flannels that are built to last a lifetime. We stand up for what we believe in and donate $10 of every $100 purchase towards wildlife conservation. No, that’s not a typo. Call us old fashioned, but we put our money where our mouth is.
OUR ETHOS
Adventure is Everywhere
We're happiest when we’re outside. While we may not be climbing peaks or braving arctic weather like the muskox every day, we do believe that difficult roads often lead to beautiful destinations. And whether that’s a short road down the street or a long road into the great wilderness, we’ll be there to support you. We exist to support adventure, support the great outdoors, and make sure you have an unparalleled customer experience.
OUR SPIRIT
Durable, Rugged, Survival
We are named after a rugged species that is uniquely qualified to survive the frigid climate and protect their community. Muskox thrive because they travel in herds, are graced with the warmest insulation in the animal kingdom, and they know when to stand up and band together as a herd.
Like you, MuskOx Flannels are built to serve. While you’re out serving your community, your family, and your passions – our flannels will be serving you.
The outdoors is for exploration and preservation. Our natural habitat and the wildlife that inhabits the outdoors are core to who we are as humans. Our clothing and choices need to support that.
— Brad Hoos, Founder & CEO
Creating A More Sustainable Future
We carefully consider our manufacturing partners, fabrics, and packaging to deliver you the highest quality flannels and apparel with the lowest environmental impact.
We Put Our Money Where Our Mouth Is
For every $100 you spend on MuskOx, $10 is donated to Alaska Wildlife Conservation, helping protect the incredible creatures that inspire us. Others brag about 1% of profits, but we’re proud to deliver $10 for every $100 purchase.
OUR HERD
The MuskOx Herd
Built by a herd of adventure seekers who recognize the importance of nature, wildlife, and strong communities. Together, we stand up for what we believe in, and value serving what surrounds us.
OUR MARK
Fit For Survival
MuskOx is timeless, strong, and steadfast. That’s shown in our outdoor apparel because it’s in our DNA. We stand up for what we believe is right and won’t back down to a challenge. We’re rugged by nature and fueled by the great outdoors.
